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Prasar Bharati, Shucae Films OTT join forces to boost WAVES OTT content portfolio
State Times
|June 12, 2025
In a strategic move to expand digital content and engage wider audiences, Prasar Bharati has partnered with Shucae Films OTT. This collaboration brings Shucae's dynamic slate of original web content to Prasar Bharati's digital platform WAVES, with select shows also airing on its national television network.
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The alliance underscores Prasar Bharati's ongoing push to modernise content delivery by merging its robust broadcast ecosystem with Shucae Films' creative edge in digital storytelling. Together, they aim to deliver compelling, inclusive and high-quality content for India's evolving media consumers.
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