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Tariffs threaten Colombian flower industry amid Valentine’s Day rush
Orissa POST
|February 11, 2026
Millions of Colombian roses arrived in the US just in time for Valentine’s Day, but growing economic challenges are threatening to wilt the romance for the world’s second-largest flower exporter.
Colombia, which trails only the Netherlands in global exports, shipped approximately 65,000 tons of fresh-cut blooms between January 15 and February 9. The Valentine’s Day season typically accounts for 20% of annual sales for a sector that serves as the primary supplier to the US market, according to industry group Asocolflores.
But the holiday rush is being overshadowed by a 10% US tariff imposed last April as part of President Donald Trump’s broader trade measures. The US accounts for about 80% of Colombia’s flower exports.
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