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Plastic-free initiative during Rath Yatra 2025
Orissa POST
|June 12, 2025
As the preparations for the sacred Rath Yatra continues in full swing, the holy city has embarked on the second consecutive year of comprehensive environmental management initiative, aimed at making the spiritual celebration clean and plastic-free.
Spearheaded by Hindustan Coca-Cola Beverages (HCCB) and Anandana Coca-Cola India Foundation (ACCIF), in coordination with Puri Municipality, district administration, and Odisha Development Management Programme (ODMP), the campaign reflects Prime Minister Narendra Modi's global call on World Environment Day 2025 to combat plastic pollution.
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