Downtown's Micro-entrepreneurs

Micro-entrepreneurs are giving Downtown Srinagar a new identity.

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The old city once revolved around copper shops, bakeries, and family-run stores that served walk-in customers.

That world still exists, though a different energy now moves through the same lanes.

Young Kashmiris are building small ventures with phones, data packs, and strong ambition, and their work is constantly changing how downtown functions.

Step into any mohalla and the shift becomes visible. A graduate manages an online thrift store from his bedroom, turning social media into a storefront. A young woman sells homemade baked goods through messaging apps and ships them to customers in major Indian cities. Two friends handle digital marketing for neighbourhood businesses, helping them list products online and attract new buyers.