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Cbus launches fresh campaign
Financial Standard
|February 09, 2026
Cbus has launched its Build your something campaign, encouraging young workers to consider their futures and eventual retirement.
Research by Cbus found Aussies under 25-years old are motivated by practical guidance on saving, investing early and optimising returns. This proactive sentiment settles in the next age bracket, as members aged 25-34 years old shift towards long-term wealth building decisions, with superannuation as the focus.
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