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Ethical collaboration builds trust and ensures patient well-being
Business World Philippines
|August 18, 2025
In today’s evolving healthcare landscape, the partnership between research-based pharmaceutical companies and healthcare professionals (HCPs) remains a cornerstone of patient well-being and medical progress. Rooted in a shared commitment to patients, evidence, innovation, and ethics, this collaboration ensures that lifesaving therapies are not only developed with scientific rigor but also reach the people who need them most.
The Pharmaceutical and Healthcare Association of the Philippines (PHAP) regards HCPs, including doctors, nurses, pharmacists, and clinical practitioners, as indispensable partners in saving lives and improving health outcomes. PHAP is committed to transparency and accountability, and we deeply value the contributions of all healthcare professionals, particularly physicians who tirelessly serve at the frontlines of patient care. Respect for their dedication and professionalism is fundamental to our work.
Integrity is the foundation of these partnerships. At the heart of everything we do lies a singular priority: the health and well-being of patients. We believe that integrity and ethical practice are collective responsibilities shared by all healthcare stakeholders without exception. This is why PHAP and its members adhere to strict self-regulatory measures anchored on ethical interactions, ensuring that medical decisions are made in the best interests of patients. But we also recognize that no one sector can do this alone.
As the Philippine counterpart of the International Federation of Pharmaceutical Manufacturers & Associations (IFPMA), PHAP has been at the forefront of promoting ethical interactions in the healthcare community. In 2018, healthcare organizations adopted the Philippine Consensus Framework for Ethical Collaboration, based on the global “Consensus Framework for Ethical Collaboration Between Patients’ Organizations, Healthcare Professionals, and the Pharmaceutical Industry.”
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