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Thums Up, Sprite may uncork Coca-Cola's $2 bn brand bottle

Business Standard

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February 28, 2025

Coca-Cola's Thums Up and Sprite brands are on their way to seeing their sales touch $2 billion in India.

- SHARLEEN D'SOUZA

"They are on track to getting to $2 billion. And, we also have Maaza as the third billion-dollar brand, which has joined the club. We will continue to make progress for other brands to reach that milestone soon," Sundeep Bajoria, vice-president, operations, Coca-Cola India & Southwest Asia, told Business Standard.

While Bajoria did not give out the extended timeline for the two brands to reach the $2 billion mark, he said he expects them to reach the target very soon.

Coca-Cola's Thums Up was the first brand from the company's stable to become a billion-dollar brand in 2021.

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