Live events hit the right chord for ticketing platforms

Coldplay played in January and Guns N’ Roses performed in May: India wants more live concerts, so musicians David Guetta, Jacob Collier and rock band The Script will be among artists touring the country later this year.

- ROSHNI SHEKHAR

Live events were once a smaller part of India’s media and entertainment sector, but the segment now comprises up to 30 per cent of ticketing platforms’ total revenue. The segment in FY25 contributed around ₹10,500 crore to the media and entertainment sector’s revenue of ₹1.45 trillion, according to PwC India. The amount is almost 7 per cent of the industry's overall spending. While movie ticket sales are a larger source of ticketing platforms’ revenue, live events became crucial after Ahmedabad in January became the venue for Coldplay’s Music of the Spheres World Tour biggest concert.