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DeepSeek slashes off-peak pricing for developers by 75%

Business Standard

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February 27, 2025

Chinese AI startup DeepSeek on Wednesday introduced discounted off-peak pricing for developers looking to use its AI models to build their own products, its website showed, a move that could put pressure on rivals in China and overseas to cut prices.

DeepSeek slashes off-peak pricing for developers by 75%

DeepSeek’s low-cost AI models triggered a major sell-off in global equity markets last month, as investors worried that its arrival could threaten current AI market leaders.

DeepSeek said on Wednesday that between 1630 GMT and 0030 GMT, the cost of using its API, a platform that allows developers of other apps and web products to integrate its AI models, would be up to 75 per cent cheaper.

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