Conscious raises ₹15 cr in bridge round

D2C skincare brand Conscious Chemist, which is built on a singular mission to democratise science-backed, clinically proven skincare solutions for Indian consumers, has raised Rs 15 crore in a bridge round led by Atomic Capital.

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The round also saw participation from First Port Capital Fund B and IPV International. The funds raised will be strategically deployed for hiring talent, scaling inventory operations and marketing, product innovation and research and development.

Robin Gupta, co-founder CEO, Conscious Chemist, said, "This interim round from Atomic Capital and other investors validates our capitalefficient growth model and the resonance our science-backed formulations have with Indian consumers. Our active-first approach, transparent formulations, and obsessive focus on efficacy have created a loyal customer base that trusts us with their skin. With this capital, we're doubling down on product innovation and becoming India's most trusted science-backed beauty brand.