Arabian Nights

ALULA INVITES YOU TO LINGER, TO LISTEN, AND TO EXPERIENCE THE DESERT IN WAYS THAT ARE AS UNEXPECTED AS THEY ARE UNFORGETTABLE.

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Built around an oasis, replete with dramatic rock formations and ancient ruins breathing stories from millennia past, AlUla conjures feelings of surrealism. The ancient valley, tucked in the northwestern region of Saudi Arabia, has soon become a destination that beckons explorers, history lovers, and those chasing wellness alike, at any time of the year. While its natural beauty and UNESCO World Heritage sites are reason enough to catch your breath, the lineup of new and upcoming experiences makes visiting AlUla right now especially tempting.

The Ancient Kingdoms Festival
When: 20 November to 6 December 2025