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Couture’s best-kept secret
Country Life UK
|June 11, 2025
Based in the heart of London’s Belgravia, Stewart Parvin's timeless womenswear guarantees the wearer will make an impression, whatever the social occasion
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FOR 30 years, Stewart Parvin has discreetly dressed some of the world’s most discerning women, ranging from international royals to entrepreneurs, art curators, successful businesswomen and actors. He is so renowned for his discretion that few people know he spent many years designing clothes for our late Queen, Elizabeth II.
This autumn will see the launch of Mr Parvin's Autumn Winter 2025 collection, coinciding with his 30th anniversary, at his Motcomb Street atelier. The five-storey, Grade-II listed Georgian townhouse in the heart of Belgravia offers a beautiful, tranquil and historic setting at the quiet end of the popular, busy street.
Mr Parvin oversaw the design of the atelier himself to provide a welcoming atmosphere in which to discover the collections. On the upper floors is his team of seamstresses—skilled artisans who handmake the garments. Meanwhile, the building's lower floors have been arranged as a series of elegant drawing rooms for private style appointments with the expert team or one-to-one consultations with Mr Parvin himself. Here, the clothes can be seen to their best advantage and clients can try them on and be fitted in comfort and privacy.
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