Best-Tested Breakthroughs

Take your beauty routine to the next level with these innovations and devices.

- by DORI PRICE

Serious Skincare

Smart Serum

Prose's Al-powered technology allows you to get a customized face serum with just a few clicks, no office or store visit required.

LAB RESULTS: Testers loved the texture, the ease of application, the quick absorption, and the personalization aspect.

PROSE CUSTOM SERUM, $64, PROSE.COM

Cool Cleanser

Offering a whole new way to wash your face, these water-activated squares from Olay dissolve into a rich lather to remove dirt and oil effectively.

LAB RESULTS: The tiny squares wowed testers with their ability to wash away oils and impurities without irritating skin.

OLAY CLEANSING MELTS + VITAMIN C, $10, AMAZON

Reviving Cream

Wake up sleeping skin cells with Cetaphil's micro-dosing technology, which delivers mandelic acid and cica extract to tighten skin.

LAB RESULTS: A full 100% of testers agreed that it spread evenly, leaving skin hydrated and eliminating ashiness and flaky patches.

CETAPHIL SKIN ACTIVATOR HYDRATING AND FIRMING CREAM, $17, WALMART.COM

High-Tech Hair + Tools

Refreshing Dry Shampoo

Get a few extra days from your hairstyle with this liquid mist from K18 Biomimetic Hairscience—in addition to absorbing oil, it neutralizes odors (instead of masking them) using the brand's new odor-binding technology.

LAB RESULTS: In a 30-person study, testers were able to extend the time between washes by an average of 3.4 days without a white cast or any buildup, Lab data analysis confirmed.