CPHI: THE PHARMA MELTING POT Coming together is the beginning. Keeping together is progress. Working together is success. - Henry Ford

Business happens where buyers and sellers meet to satisfy their mutual requirements. It is for this reason that facilitative fairs and events are held.

- 

When the exchange process is efficient & effective, and requirements satisfied, there is improvement in standards of living as products and services are meant to do that. In specialty sectors like pharmaceuticals, which are a key to societal healthcare, a standout international event is CPhI – a veritable pharma melting pot. CPhI stands for Convention on Pharmaeutical Ingredients. Pharmaceutical sector professionals from a far come to the CPhI exhibitions, listen to seminars, learn about the pharmaceutical technologies, products and services that are exhibited, and this adaptation leads to further innovations, and indeed adoption of innovations - across boundaries. Business dealings are the driver of socioeconomic progress, and CPhI is one of the most prominent facilitator events in pharmaceutical industry delivering health benefits to humankind.

In a sagacious move, the Govt. of India has established IBEF: India Brand Equity Foundation. The main objective is to give thrust to the Made In India label. This enhances aspirational value for Indian goods and services. IBEF helps create the mojo for Indian products in overseas markets. IBEF has represented Indian pharmaceutical industry in an impelling manner throughout. IBEF reiterates interesting facts about the Indian pharmaceutical sector: