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gong Melon creating ed le arand becoming nghion's favoure new artist
Female Singapore
|December 2024
In the past year or so, the Shanghai-born, Singapore-based creative behind the platform Who Eats Art has been chalking up commissions from some of the biggest names in fashion and lifestyle: Beyond The Vines, The Paper Bunny, the independent salon 35A. And these are just the ones here. Her work might be best described as an intriguing blend of installation, Sculpture, interactive art and photography. Her materials: familiar foods and ingredients that, under her vision, become strangely abstract and very, very cool. Ahead of her collaboration with us on the following pages, she tells Noelle Loh about who really eats art.
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TELL US ABOUT THE ORIGINS OF WHO EATS ART AND HOW YOU’VE DEVELOPED IT INTO A CREATIVE PLATFORM AS WELL AS A BUSINESS.
“The Covid‑19 pandemic birthed many foodies, myself included. In 2021, I had come across a couple of American food artists online, then discovered a cool void deck opposite my house that became the setting for my first work (an installation titled Void Egg, made up of boiled eggs – some half eaten – on metal platters, with the shells scattered around on the table, creating an almost abstract expressionist visual when seen from above). That was the start of Who Eats Art. My original intention as an artist was to present an alternative view of the food that we encounter every day, with the hope of building a community with those who share an appreciation for the amalgamation of food and art … Because my expertise lies in conceptualising and executing experiential events – something I still do as a freelancer (she used to work in fashion retail and then a creative agency, and at press time is managing strategic partnerships for this year’s edition of the Singapore International Film Festival) – you can say that I’ve combined all of my interests and turned them into a business.”
HOW WOULD YOU DEFINE A FOOD ARTIST AND WHAT THE WORKS OF WHO EATS ART ARE ABOUT?
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