BAD INFLUENCER

ONE OF THE WORLD'S BIGGEST SOCIAL MEDIA STARS FACES PRISON OVER A POST ABOUT CAKE

- By Kylie Walters

ONE OF THE WORLD'S BIGGEST SOCIAL MEDIA STARS FACES PRISON OVER A POST ABOUT CAKE

While spending the festive season with her two children, it is likely that, on December 25, Chiara Ferragni's thoughts will drift to whether or not she will be celebrating with them next year. The Italian influencer could be behind bars as she faces the possibility of serving up to 20 months in prison for fraud.

In 2023, the blogger-turned-social media star was living the high life as she commanded up to an estimated $150,000 per post. But it all came crashing down when the Italian Competition Authority suspected her of misleading the public and ripping off a charity.

“We have always acted in good faith, no-one profited from this,” the 38-year-old told reporters outside a Milan courthouse on November 25 as she attended a pretrial hearing. “I am confident, I cannot say more.”

Dubbed “the Italian Kim Kardashian”, Ferragni made a fortune working as an ambassador with brands like Gucci, Versace and Lancôme. At its peak, her company was worth an estimated $130 million.