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Can Your Home Be Coded To Perfection?
Outlook Money
|September 2025
AI is helping homebuyers navigate the process with the help of 3D models and virtual tours, but the human element in design, aesthetics, negotiation and decision-making remains paramount
The search for a home in India has been a deeply personal, often emotional, and physically exhausting journey. The process involves countless site visits, negotiations, and a bit of intuition and word-of-mouth recommendation. But that tradition is changing as AI is sweeping through the real estate sector.
AI is ushering in transparency and efficiency, empowering buyers with more information than before.
However, as the algorithms get smarter, a fundamental question lingers: can technology built on logic and data truly capture the emotional essence that goes into homebuying. What about the privacy concerns, accuracy and regulation?
Design: Humans First
While AI promises speed and efficiency, many developers argue that the human element remains at the heart of good design.
For Ajitesh Korupolu, founder and CEO of ASBL, a real estate development company, the process starts with people, not technology. His team spends time with families, mapping their routines, frustrations, and aspirations before the first design sketch is made. For instance, some family may demand for two master bedrooms, the second for the parents, a configuration rarely offered by developers, but common in multi-generational households.
"That decision comes from empathy, not AI. Technology, whether it's AI or other tools, comes in later to make execution faster and more precise. Tools can help us test and refine plans, but the insight into how a space should feel comes from human observation," he says.
Design basically relies on human intervention first. While AI can produce countless layouts in a matter of minutes, good design is grounded in comfort, privacy, and connection, qualities that require local knowledge, says Korupolu.
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