BUYING TIME

Shaista Asif, co-founder and Group COO of PureHealth, heads MENA's largest healthcare conglomerate. Merging technology with an increasingly broad portfolio of healthcare providers, the company is expanding its reach to help elongate people's lifespans.

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Although they may not be aware of it, you would be hard-pressed today to find a U.A.E. resident that hasn't visited or interacted with a healthcare entity owned by the PureHealth Group. The healthcare conglomerate is the largest in MENA, with over 25 hospitals, more than 100 clinics, and 160 labs, as well as a health insurance provider, pharmacies, healthtech companies, procurement, and investments. "Having all of these assets under one umbrella gives us the ability and the agility to provide holistic care to our patients with the maximum positive impact to them," says Shaista Asif, Cofounder and Group COO of Pure Health, stressing that the group's ultimate goal is to be able to achieve longevity for people, helping them live healthier for longer.

In January 2022, Pure Health shareholder, Alpha Dhabi Holding (ADH), announced that it had entered into an agreement with state fund ADQ to consolidate several companies within PureHealth, making it the largest healthcare provider in MENA. The entities under its umbrella include the Abu Dhabi Health Services Company (SEHA), the National Health Insurance Company PJSC (Daman), the Abu Dhabi Stem Cells Center, Ambulatory Healthcare Services, Rafed, Yas Clinic Group, The Life Corner, Tamouh Healthcare, The Medical Office, Pure Lab, and ONE Health.

The agreement saw ADQ become the largest shareholder in PureHealth, along with other stakeholders, including ADH, the International Holding Company (IHC), AH Capital, and Ataa Financial Investments. However, not content with having the largest healthcare network in the region, Pure Health also started looking overseas. "Our investment strategy is to grow into international markets, invest in companies that add value to our investment portfolio and our operational competencies as well," explains Asif.