YOUR BIGGEST QUESTIONS ABOUT AL ANSWERED

We asked the experts: What do entrepreneurs most want to know from you? And what's your best advice?

- MARTINE PARIS

As Generative Al Sweeps the Culture, entrepreneurs have been racing to seize market opportunities. But as ChatGPT quickly gets smarter, new questions and possibilities emerge. How do you stay on top of it all-or even begin? Here's how leading investors, founders, thought leaders, and tech luminaries break it down, in eight simple questions.

1/ Where do I start?

No matter what industry you're in, there's probably a generative AI tool specifically crafted for your operations-so these are the first resources you should seek out, advises Anna Barber, partner at M13, a VC firm that invests in early-stage tech startups. If you have a large team of developers, you can experiment with the text-to-code assistant GitHub Copilot. Designers should be testing tools like Midjourney, which creates images from text prompts, and creators should be trying storytelling aids like Tome or HyperWrite. For searching large sets of complex data, Humata, an M13 portfolio company, is powerful and easy to set up, Barber says. These tools help startups speed to market and do more with less.

Next, think about how AI might enhance your product, whether you're a telehealth platform adding chatbot features that match patients to therapists or a legal firm that could use AI to search volumes of cases. "In the future, every software product will incorporate AI," says Barber. But Al features need to be evaluated and prioritized like anything else on your product roadmap-not simply added as an afterthought. Ideally, you should be building AI into what you are already doing.

2/ What are the best ways to recruit Al talent?