Festival of Flamingos in Mumbai
Business World India
|March 11, 2023
Wearein danger of getting buried under the weight of our own Garbage. Time to wake up and act Simple solutions of segregating Our home garbage can helpa lot.
BEAUTIFUL flamingos B - the national bird of the Bahamas have their largest population in the world on the lakes of East Africa. There's a permanent population of about two million of these charming birds in that region; most of it being in Northern Tanzania. In India their concentration is mostly in the salt deserts of the Rann of Kutch. Mumbai has seen these migratory birds only since the 1990s and thereby lies a Story of Sustainability!
As the city grew in the 1970s and 1980s so did the volume of untreated sewage in the Thane Creek nurturing the Algae that is almost staple food other than shrimp - for flamingos. So their presence kept increasing-Ig I guess through word-of-mouth-publicity just as it happens amongst humans - and increased to an astounding 1,30,000 in the winter of 2022. During the last decade or so, local residents have been celebrating the 'Gorgeous Pink Brigade'. So, here is an interesting case of pollution generated by individual and civic neglect (untreated sewage) proving a boon for the birds.
Strange are the ways of nature - at times beyond comprehension - because the same pollution has been lethal for fish. Nearly half the species of fish in the creek had disappeared between the 1980s to the year 2000. Look at another aspect. Mangroves that zealously guarded crucial barrier against soil erosion by the constant ramming of sea waves - are now growing rapidly into the sea and making the creek narrower.
このストーリーは、Business World India の March 11, 2023 版からのものです。
Magzter GOLD を購読すると、厳選された何千ものプレミアム記事や、10,000 以上の雑誌や新聞にアクセスできます。
すでに購読者ですか? サインイン
Business World India からのその他のストーリー
BW Businessworld
“Our Ambition Is To Strengthen India's Digital Backbone”
Invenia CEO & Whole Time Director PANKAJ MALIK outlines the company's strategy to power India's next phase of digital infrastructure expansion
2 mins
November 15, 2025
BW Businessworld
THE PRAGMATIST FUTURIST
In the debate around artificial intelligence displacing human talent, Akash Deep Batra, Head of Marketing for HP across India, Sri Lanka, and Bangladesh, offers a refreshingly grounded perspective.
1 min
November 15, 2025
BW Businessworld
RECIPE FOR BRAND SUCCESS
For Anil Gurnani, Chief Sales & Marketing Officer at TTK Prestige, brand purpose isn't a lofty ideal, it's the compass that guides every product, campaign and conversation.
1 min
November 15, 2025
BW Businessworld
“Real AI Breakthroughs Will Come From Smarter Algorithms, Not Just Hardware”
In an exclusive interview, Akamai CEO and co-founder TOM LEIGHTON, during his India visit, spoke with Rohit Chintapali about competing with hyperscalers, the rise of distributed compute, Al inference at the edge and why India is critical to Akamai's roadmap. Excerpts
4 mins
November 15, 2025
BW Businessworld
BUILDING BRANDS WITH MEANING
In an era where marketing is constantly balancing innovation with integrity, Chandan Mukherji, Director & Senior Vice President - Strategy, Marketing & Communication at Nestlé India, believes the foundation of great marketing still rests on one timeless value - trust.
1 min
November 15, 2025
BW Businessworld
A CULTURE OF COMFORT
In a category where the product is rarely visible and the purchase cycle stretches over years, Puneet Gulati, Chief Marketing Officer, Sheela Foam, has crafted a distinctive emotional space for Sleepwell, one that transcends functionality and connects deeply with human emotion.
1 min
November 15, 2025
BW Businessworld
SPEED, SOUL AND STRATEGIC AI
While most CMOs are still debating whether AI is friend or foe, Avi Kumar, Chief Marketing Officer at FNP, has already G2 moved past the binary.
1 min
November 15, 2025
BW Businessworld
How Apple Reinvented the Selfie for the iPhone 17
In an exclusive interview with two of Apple's technology wizards, BW Businessworld gains an insight into the making of the front camera system of the Apple iPhone series. Jon McCormack, Apple's Vice President of Camera and Photo Software Engineering and Megan Nash, iPhone Product Manager, talk at length with Sahil Mohan Gupta about what Apple calls its \"Center Stage camera\" for the iPhone 17 generation. They describe how Apple rebuilt the front camera system oversees—long treated as an auxiliary lens— into something foundational
5 mins
November 15, 2025
BW Businessworld
From Brand Guardians To Growth Architects
As AI, data and cross-functional collaboration reshape marketing, the chief marketing officer of 2030 must combine creativity, technology and financial acumen to drive business growth and influence strategy
3 mins
November 15, 2025
BW Businessworld
When We Forget How to Let Life Be
THE MORE WE AGE, the more stubborn we seem to become.
3 mins
November 15, 2025
Translate
Change font size

