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Making India AI-Ready

BW Businessworld

|

July 26, 2025

IS ARTIFICIAL INTELLIGENCE (AI) all that it's drummed up to be? Companies like Microsoft, OpenAI, Meta and xAI are pouring billions of dollars in a race to create AI models with human reasoning ability. In China dozens of startups are replicating the low-cost GenAI breakthrough model of DeepSeek.

- Minhaz Merchant

Making India AI-Ready

Elon Musk's xAI has attracted significant venture capital funding. After merging his social media platform X with his AI startup, the combined entity xAI boasts a valuation of over $100 billion.

The firm's Grok3 chatbot has recently been upgraded and outdoes OpenAI's ChatGPT on certain parameters.

Amid the frenzy over AI, there are quiet words of caution. When will AI firms start delivering profits? Is there a viable business model to recoup the large investments made in creating human-like AI chatbots? Such doubts are shrugged off by those in the forefront of AI innovation. Among the most enthusiastic is Meta founder Mark Zuckerberg. He is hiring AI-first engineers at astronomical salaries.

As The Wall Street Journal reported: "All over Silicon Valley, the brightest minds in AI are buzzing about 'The List', a compilation of the most talented engineers and researchers in artificial intelligence that Mark Zuckerberg has spent months putting together."

The list includes Lucas Beyer, a highly-regarded Belgian scientist, and Yu Zhang, a researcher at OpenAI. Beyer specialises in multimodal vision-language models. Zhang works on speech and deep learning to discover innovative ways to enhance computer analyses and decipher speech.

The amounts being spent on AI are large even by Silicon Valley standards. Meta alone is reported to be investing over $70 billion on AI research. India is spending more modest sums but the AI ecosystem in the country is building rapidly. The recent allocation by the Union Cabinet of Rs 1 lakh crore towards R&D will help fund new AI startups among other tech firms.

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For Anil Gurnani, Chief Sales & Marketing Officer at TTK Prestige, brand purpose isn't a lofty ideal, it's the compass that guides every product, campaign and conversation.

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“Real AI Breakthroughs Will Come From Smarter Algorithms, Not Just Hardware”

In an exclusive interview, Akamai CEO and co-founder TOM LEIGHTON, during his India visit, spoke with Rohit Chintapali about competing with hyperscalers, the rise of distributed compute, Al inference at the edge and why India is critical to Akamai's roadmap. Excerpts

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BUILDING BRANDS WITH MEANING

In an era where marketing is constantly balancing innovation with integrity, Chandan Mukherji, Director & Senior Vice President - Strategy, Marketing & Communication at Nestlé India, believes the foundation of great marketing still rests on one timeless value - trust.

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A CULTURE OF COMFORT

In a category where the product is rarely visible and the purchase cycle stretches over years, Puneet Gulati, Chief Marketing Officer, Sheela Foam, has crafted a distinctive emotional space for Sleepwell, one that transcends functionality and connects deeply with human emotion.

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SPEED, SOUL AND STRATEGIC AI

While most CMOs are still debating whether AI is friend or foe, Avi Kumar, Chief Marketing Officer at FNP, has already G2 moved past the binary.

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How Apple Reinvented the Selfie for the iPhone 17

In an exclusive interview with two of Apple's technology wizards, BW Businessworld gains an insight into the making of the front camera system of the Apple iPhone series. Jon McCormack, Apple's Vice President of Camera and Photo Software Engineering and Megan Nash, iPhone Product Manager, talk at length with Sahil Mohan Gupta about what Apple calls its \"Center Stage camera\" for the iPhone 17 generation. They describe how Apple rebuilt the front camera system oversees—long treated as an auxiliary lens— into something foundational

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From Brand Guardians To Growth Architects

As AI, data and cross-functional collaboration reshape marketing, the chief marketing officer of 2030 must combine creativity, technology and financial acumen to drive business growth and influence strategy

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When We Forget How to Let Life Be

THE MORE WE AGE, the more stubborn we seem to become.

time to read

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