The importance of giving back

Ahead of the National Diesel Dirt & Turf Expo 2025 (DDT), Pickles is highlighting the significance of giving back to the industry that has helped to make it a household name.

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Since being founded in 1964, Pickles has adopted a 'two-way street' approach on all matters of industry relations.

Having been well embraced by the construction community over the course of their existence, Pickles understands how important the support of the industry has been to its success.

A key element of establishing a presence within an industry is understanding the need to be supportive of the community that business is conducted with each and every day.

Whether it is through sponsoring a large event like DDT or through small-scale opportunities, coming together to create a sense of belonging and unity, facilitate connections and uplift the construction community is integral.

Companies across Australia and the world struggle to leave an imprint in this regard, but Pickles has endured for more than 60 years because of its commitment to giving back.

The importance of giving back

For starters, industry events do not just provide a meeting ground for networking; they are a surefire method to help grow the expertise of industry stakeholders.

The past few years have seen an improvement in such events being hosted following a challenging period of COVID-enforced lockdowns.

These events have been critical in helping to kick Australian business back into gear, giving industry insiders a chance to come together, create connections and unify behind a common goal to uplift the construction community.

Undoubtedly, contributing to events such as DDT have helped Pickles to foster a stronger connection with industry stakeholders.