Cranking up the Soul

In the fourth edition of TVS MotoSoul, the brand had all their guns loaded for a fun and action-packed festival. Here is all we witnessed at this two-day celebration

- Anvay Mahajan

TVS MOTOSOUL, THE ANNUAL FESTIVAL celebrating all things TVS, took place on 6 and 7 December 2024. The event was packed with major launches, unveiling, collaborations, and showcases of TVS' latest offerings. Those attending the event enjoyed a vibrant line-up of activities, including DJ nights, live concerts, workshops, and interviews with motor sport legends on the main stage.

The festival venue was abuzz with exciting events such as flat-track racing, dirt racing, slow motorcycle racing, stunt competitions, and a specialised obstacle course. Each activity featured TVS' signature motorcycles, with the Ronin taking on the flat track and the Apache RTR 200 the obstacle course.

TVS set up a variety of stalls, including dedicated ones for the NTorq, Raider, their electric line-up, and a merchandise stall. The Ronin was given special attention with a two-storey stall where the upper level was exclusively reserved for premium members.

For a taste of track racing, the Apache racing simulator offered an immersive experience, right from the heart of Goa. The food stalls offered a diverse spread, ranging from Goan-style fish and poi bread to kebabs and shawarmas, along with vegetarian options such as dosa and pizza. Refreshing beverages like lassi and lemonade were also available.

DAY ONE