The 32-year-old headed an impressive influx of signings at the Snows Stadium this week as ambitious boss Glenn Howes launches a promotion assault from Southern League Division One South next season.
But Williams, the former Aldershot, Stevenage and Torquay United frontman, isn’t just there to keep the net bulging, he has been handed an inviting dual role which will see him launch and head the club’s new academy, as of 2021.
Southampton-based Williams finished last season with National League South title chasers Weymouth and returns to his local club where he spent a brief spell in 2009 as a youngster at Eastleigh.
A dream move to Reading in 2011 didn’t quite work out and after loan spells with Northampton and Stevenage, Williams dropped back down to become one of NonLeague’s most feared marksman at a host of top clubs.
Inspired
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SCOPES IS AIMING TO UPSET 'EM ALL AGAIN!
DANNY Scopes has challenged his Aveley side to continue proving their doubters wrong by targeting another National League South promotion push next season.
WOOD LURE BOSS ROSS
ROSS Jenkins has promised to bring fresh energy to relegated Boreham Wood - and wants them to embrace the challenge of a National League South promotion push.
QUICK SANDY STEPPING UP!
UPBEAT Spalding United boss Elliot Sandy is backing his promotion-winning troops to rise to the challenge of Step 3 football next term.
REBELS HAVE A REY OF LIGHT!
NEIL Reynolds hailed âunplayableâ Aaron Bennett after the 20-year-old inspired FC United to their second Fenix Trophy success in three years.
HELPING CLUBS TO BUILD A BRIGHTER FUTURE
FROM Enfield Town to the new East Thurrock with AFC Wimbledon and FC United of Manchester among those in between, the community ownership model has been around now for almost 25 years.
I'VE GUTT A GOOD FEELING!
New boss aims to roll on with Rebels
OUR TIME TO TAKE A BOW
RELIEVED boss James Collins admits that earning promotion with Bowers & Pitsea feels like 'redemption'.
LIGHTS, CAMERAS AND ACTION!
WHAT do you get when you mix a passion for football, a desire to help young people achieve their dreams, a highly-rated Non League footballer, a successful City businessman and a Hollywood star? According to Integral Sports Management (ISM)-a relatively young agency that are beginning to make their mark on the Non-League game and beyond - it adds up to the recipe for success.
MITCH HAS GOT THE GLORY ITCH
AMBITIOUS Mitch Austin reckons he's gone from heartbreak to euphoria in the closing weeks of another successful season at Harborough Town.
DISCOVERING A WELSH WONDER
I'VE not been to Wales lately and it's starting to become an itch. There are some stunning grounds to visit across the Principality, so I feel like I'm missing out somewhat.