Setting The Tone

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For the last seven decades, Asian Paints has been at the forefront as professional creators and curators of colours and design that inspire myriad industries in the way they relate to hues, finishes, textures and materials. As part of Colour Next 2018, its annual colour and decor trends forecast, Asian Paints has revealed the Colour of the Year and four colour and decor trends that will inspire the design industry for 2018.

“Colour Next 2018 is a fascinating process of mapping societal currents and decor trends. We make it as interpretative as it is intuitive and as diverse as the designers and cultural influencers that contribute to what has become the country’s most definitive decor forecast. It is in its essence, not a monolithic design diktat, but a fountainhead of inspiration, rich with all colours of opinion, emotion and experience,” says Amit Syngle, COO, Asian Paints Ltd.