試す 金 - 無料
Meesho Must Go On
Fortune India
|June 2021
Meesho pioneered the social commerce trend in India six years ago, providing a source of income for millions of homemakers. Its future is riddled with competition from fellow startups and e-commerce behemoths. The good news is the market is vast.

VIDIT AATREY 31
SANJEEV BARNWAL 31
CO-FOUNDERS, MEESHO
WHEN LIFE GIVES you a lockdown, sell groceries. That was the mantra for most e-commerce players last year when the pandemic shuttered the country. Meesho was no different. The social commerce company launched ‘Farmiso’ in March 2020, running the online grocery business much like its other verticals such as fashion and beauty—using its platform to connect small businesses with resellers, mostly homemakers looking to supplement their family income, who in turn find customers amongst their social groups.
The Bengaluru-based company raised $300 million in April, in part to grow ‘Farmiso’ over the next 18 months. That SoftBank-led funding round vaulted Meesho into the unicorn club with a $2.1 billion valuation, three times its value in 2019. This easily makes Meesho the biggest player in India’s nascent social commerce market, whose worth, according to Bain & Co. and Sequoia Capital India, could balloon from $1.5 billion-$2 billion today to nearly $70 billion by 2030. Not bad for a company that pioneered the social commerce trend in India when it was founded six years ago by two Indian Institute of Technology, Delhi, alumni, Vidit Aatrey and Sanjeev Barnwal.
Meesho—short for
このストーリーは、Fortune India の June 2021 版からのものです。
Magzter GOLD を購読すると、厳選された何千ものプレミアム記事や、10,000 以上の雑誌や新聞にアクセスできます。
すでに購読者ですか? サインイン
Translate
Change font size