Shaping the future of aging
Fast Company
|September 2020
AARP IS HELPING GENERATIONS OF PEOPLE SOLVE NEW PROBLEMS AND MAKE THE MOST OF NEW OPPORTUNITIES
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People around the world are living longer, healthier lives. So, it’s no surprise that the ways older Americans live, retire, and enjoy their later years is changing. AARP has transformed in recent years to keep up with those changes, pivoting to become a future-focused nonprofit that helps its 38 million members—and all people 50 or older—reimagine their lives.
“We have the opportunity to live longer than our parents or our grandparents,” says Jo Ann Jenkins, CEO of AARP. “What worked in the past isn’t good enough for us to meet our members’ needs in the future.”
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