Trade Galore

Bhupinder Singh, CEO, bauma CONEXPO India, talks about what’s in store for exhibitors and visitors to the trade fair in December.

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How is the fourth edition of bauma CONEXPO INDIA shaping up? Please share statistics and international participation.

This year we have secured a 30% growth as compared to the last edition. bauma CONEXPO INDIA 2018 is a reflection of the market and has shaped up well. I’d say that the overall market mood is upbeat and reflects a positive trend. We are happy to have country pavilions from Germany, China, Spain and exhibitors from 30 countries. This gives an international flavor and adds variety and innovation to our platform.

bauma CONEXPO India 2018 looks to be the largest event for bauma CONEXPO brand in scale and size this year. What are the visitor promotion activities undertaken to attract visitors?

Bringing the right mix to the exhibition is the first step and it’s vital we attract delegates, buyers and industry stalwarts. This is our top priority and we have put in efforts to accomplish this, both in terms of quality and numbers.

We are travelling across the country with our bauma CONEXPO India roadshows, reaching out to key buyer segments. We have also visited Sri Lanka, met associations for the construction industry and expect strong delegations.

Our bauma network with its worldwide offices will bring in international visitors to the show with an aim to drive country delegations. Thanks to our representation in countries outside India this is possible.