Magzter GOLDで無制限に

Magzter GOLDで無制限に

9,500以上の雑誌、新聞、プレミアム記事に無制限にアクセスできます。

$149.99
 
$74.99/年

試す - 無料

The Hog Of Tomorrow

Bloomberg Businessweek Middle East

|

1 September, 2018

Harley’s future looks nothing like its past

The Hog Of Tomorrow

The first thing you should do when you meet a Harley-Davidson rider is check the back of his—or her, but let’s be honest, it’s probably his— jacket. The patches tell you who you’re dealing with. First, there’s the insignia. It might be a bald eagle atop the company’s logo to let everyone know this is a Harley guy—not a Honda guy, not a BMW guy, but a red-blooded, flag-waving American patriot. If this particular Harley guy belongs to one of 1,400 company-sponsored Harley Owners Group (H.O.G.) chapters around the world, the insignia will be coupled with a second patch that specifies which H.O.G. he belongs to: the Duluth H.O.G.s, the Waco H.O.G.s., or, today, the H.O.G.s of Long Island.

Sometimes there’s a third patch, for bikers who belong to an independent club—the Blue Knights are cops, the Hells Angels hate cops—but two-patch groups tend not to associate with them. “It’s a different mindset,” says Frank Pellegrino, who on weekdays is a vice president for a plastics outsourcing company and on weekends a Long Island H.O.G.

Pellegrino, who got his first Harley for his 65th birthday last year, is about to spend this cloudless summer Sunday exploring 100 miles along the back roads of New York and Connecticut with about 25 other Harley guys.

With him today are Joe, Marty, Dennis, Grover, Richie, Bob and his girlfriend, Dawn, and two Mikes, one with an American flag bandanna tied around his head. No one is younger than 45; many are well past 60. They’ve gathered behind a BP station at 8 a.m. in mid-July, sipping coffee and admiring one another’s bikes. At one point, Dennis talks politics with Joe and one of the Mikes.

Bloomberg Businessweek Middle East からのその他のストーリー

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Golfing With The Enemy

Did Donald Trump's executives violate the Cuban embargo?

time to read

12 mins

August 16, 2016

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Super-Rich Syrians Wait for War's End

Actor, author, playwright. Gill Pringle tries her hand at unravelling the mystery behind this enigmatic multi-hyphenate

time to read

11 mins

July 01, 2016

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Pam Codispoti

The mastermind behind the industry-shaping Chase Sapphire Reserve Card sets her sights on banking

time to read

2 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

This Time It's The Economy

President Rouhani’s budget sets offprotests from people angry about unemployment and inflation

time to read

5 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Saudi Prince Counts On Support Of Citizens

State-worker salary increases appeal to the people, but policy may throw the budget off track

time to read

3 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Stalin's Legacy Is Choking The Ukrainian Economy

The government has resisted pressure to lift a ban on land sales, despite pressure from the IMF and investors

time to read

4 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Catastrophe Bonds Survive A Stormy Year

The turbulence of 2017 couldn’t destroy a market for betting against disasters

time to read

3 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

Riding The West Bank's Credit Boom

Increased consumer lending is creating a bubble in the West Bank

time to read

3 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

You'd Be Crazy To Buy Pizza With Bitcoin

Speculative fervour makes the cryptocurrency clumsy for commerce

time to read

3 mins

January 16, 2018

Bloomberg Businessweek Middle East

Bloomberg Businessweek Middle East

What If The President Loses His Party?

Trump has to figure out a way to work with Republicans in Congress, or the global economy may be at stake

time to read

6 mins

August 16, 2017

Translate

Share

-
+

Change font size