試す 金 - 無料
The Hog Of Tomorrow
Bloomberg Businessweek Middle East
|1 September, 2018
Harley’s future looks nothing like its past
-

The first thing you should do when you meet a Harley-Davidson rider is check the back of his—or her, but let’s be honest, it’s probably his— jacket. The patches tell you who you’re dealing with. First, there’s the insignia. It might be a bald eagle atop the company’s logo to let everyone know this is a Harley guy—not a Honda guy, not a BMW guy, but a red-blooded, flag-waving American patriot. If this particular Harley guy belongs to one of 1,400 company-sponsored Harley Owners Group (H.O.G.) chapters around the world, the insignia will be coupled with a second patch that specifies which H.O.G. he belongs to: the Duluth H.O.G.s, the Waco H.O.G.s., or, today, the H.O.G.s of Long Island.
Sometimes there’s a third patch, for bikers who belong to an independent club—the Blue Knights are cops, the Hells Angels hate cops—but two-patch groups tend not to associate with them. “It’s a different mindset,” says Frank Pellegrino, who on weekdays is a vice president for a plastics outsourcing company and on weekends a Long Island H.O.G.
Pellegrino, who got his first Harley for his 65th birthday last year, is about to spend this cloudless summer Sunday exploring 100 miles along the back roads of New York and Connecticut with about 25 other Harley guys.
With him today are Joe, Marty, Dennis, Grover, Richie, Bob and his girlfriend, Dawn, and two Mikes, one with an American flag bandanna tied around his head. No one is younger than 45; many are well past 60. They’ve gathered behind a BP station at 8 a.m. in mid-July, sipping coffee and admiring one another’s bikes. At one point, Dennis talks politics with Joe and one of the Mikes.
このストーリーは、Bloomberg Businessweek Middle East の 1 September, 2018 版からのものです。
Magzter GOLD を購読すると、厳選された何千ものプレミアム記事や、9,500 以上の雑誌や新聞にアクセスできます。
すでに購読者ですか? サインイン
Bloomberg Businessweek Middle East からのその他のストーリー

Bloomberg Businessweek Middle East
Golfing With The Enemy
Did Donald Trump's executives violate the Cuban embargo?
12 mins
August 16, 2016

Bloomberg Businessweek Middle East
Super-Rich Syrians Wait for War's End
Actor, author, playwright. Gill Pringle tries her hand at unravelling the mystery behind this enigmatic multi-hyphenate
11 mins
July 01, 2016

Bloomberg Businessweek Middle East
Pam Codispoti
The mastermind behind the industry-shaping Chase Sapphire Reserve Card sets her sights on banking
2 mins
January 16, 2018

Bloomberg Businessweek Middle East
This Time It's The Economy
President Rouhani’s budget sets offprotests from people angry about unemployment and inflation
5 mins
January 16, 2018

Bloomberg Businessweek Middle East
Saudi Prince Counts On Support Of Citizens
State-worker salary increases appeal to the people, but policy may throw the budget off track
3 mins
January 16, 2018

Bloomberg Businessweek Middle East
Stalin's Legacy Is Choking The Ukrainian Economy
The government has resisted pressure to lift a ban on land sales, despite pressure from the IMF and investors
4 mins
January 16, 2018

Bloomberg Businessweek Middle East
Catastrophe Bonds Survive A Stormy Year
The turbulence of 2017 couldn’t destroy a market for betting against disasters
3 mins
January 16, 2018

Bloomberg Businessweek Middle East
Riding The West Bank's Credit Boom
Increased consumer lending is creating a bubble in the West Bank
3 mins
January 16, 2018

Bloomberg Businessweek Middle East
You'd Be Crazy To Buy Pizza With Bitcoin
Speculative fervour makes the cryptocurrency clumsy for commerce
3 mins
January 16, 2018

Bloomberg Businessweek Middle East
What If The President Loses His Party?
Trump has to figure out a way to work with Republicans in Congress, or the global economy may be at stake
6 mins
August 16, 2017
Translate
Change font size