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British singer Imogen Heap embraces AI

The Straits Times

|

November 18, 2024

Unlike the bulk of her peers, Grammy-winning British singer Imogen Heap (right) is embracing the use of artificial intelligence (AI) in her music as well as to set up a music collaboration platform.

British singer Imogen Heap embraces AI

"I am excited about AI because I feel maybe it can help humans harness the now," she said on the sidelines of the four-day Web Summit tech conference in Lisbon, which wrapped up on Nov 14.

The two-time Grammy winner recorded the conversation, as she does with all her interactions with journalists, to feed into her own generative intelligence model called Mogen, which was originally created to interact with her fans.

"It's about empowering a chatbot, basically with a knowledge store, to be able to answer on behalf of me, so that I can get on with being human," said Heap.

The 46-year-old singer is best known for her 2005 song, Hide And Seek, that first gained popularity after it was featured in a scene in popular teen drama series The O.C. (2003 to 2007).

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