Firms Aware of Environmental Footprint of Gen AI

Generative AI adoption has accelerated rapidly, as AI not only drives business growth but also has the potential to enhance energy efficiency and support sustainability initiatives.

- EXPRESS NEWS SERVICE @ Bengaluru

However, generative AI requires processing vast amounts of data and significant computational power, which consumes large quantities of electricity, water, and other resources.

A recent report by the Capgemini Research Institute titled Developing Sustainable Gen AI shows that Gen AI has a significant and growing negative environmental impact. However, many organizations are failing to appropriately track this growing footprint, which is jeopardizing their ESG (environmental, social and governance) objectives.