मैगज़्टर गोल्ड के साथ असीमित हो जाओ

मैगज़्टर गोल्ड के साथ असीमित हो जाओ

10,000 से अधिक पत्रिकाओं, समाचार पत्रों और प्रीमियम कहानियों तक असीमित पहुंच प्राप्त करें सिर्फ

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कोशिश गोल्ड - मुक्त

SAMOSA & JALEBI FACE BABUS' BETRAYAL

The New Indian Express Coimbatore

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July 20, 2025

N a nation where the crunch of a samosa and the syrupy swirl of a jalebi are as much a part of life as monsoon rains and cricket fever, the Union health ministry lobbed a culinary grenade into the heart of India's street food culture.

- PRABHU CHAWLA

A directive, cloaked in the guise of health consciousness, has sparked a firestorm of outrage, memes and defiance, threatening to tarnish the golden glow of our beloved snacks.

Last month, Union Health Secretary Punya Salila Srivastava unleashed a culinary calamity through his letter to all ministries and departments urging them to put up "oil and sugar boards" in public spaces like cafeterias and lobbies, spotlighting the hidden fats and sugars in snacks like samosas, jalebis, vada pav, kachoris, and even pizzas and burgers. Later on, the ministry denied that the directive was meant to target any specific products. However, the damage was done.

What were the compulsions for the government to get into the controversy? The justification given was combating India's rising tide of obesity and non-communicable diseases—with The Lancet forecasting a grim 44.9 crore overweight Indians by 2050. But this vaguely-worded edict, dripping with Western wellness dogma, has misfired spectacularly and ignited a debate that has pitted bureaucratic overreach against cultural pride.

Samosas and jalebis aren't just food; they're the heartbeat of Indian celebrations, from Diwali feasts to wedding banquets, and no government memo should dare meddle with that sacred bond. The health ministry's directive, ostensibly a 'behavioural nudge', reeks of a deeper agenda, one that seems to begrudge the global rise of Indian cuisine. Why else single out samosas and jalebis, when the real culprits like ultra-processed chips, colas and cookies lurk in every supermarket aisle?

The New Indian Express Coimbatore

यह कहानी The New Indian Express Coimbatore के July 20, 2025 संस्करण से ली गई है।

हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।

क्या आप पहले से ही ग्राहक हैं?

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