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Shrinkflation takes the biscuit

The Herald

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April 17, 2026

LAST year, according to this programme, people started noticing their Freddos had shrunk.

Shrinkflation takes the biscuit

I'd imagine they found this distressing. Maybe not as distressing as if their Speedos had done likewise, but probably not far off. Freddos are frog-shaped bars of chocolate, made from Cadbury's Dairy Milk, designed to appeal to an increasingly influential consumer demographic who want their snacks to resemble pond life.

The Herald

यह कहानी The Herald के April 17, 2026 संस्करण से ली गई है।

हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।

क्या आप पहले से ही ग्राहक हैं?

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Shrinkflation takes the biscuit

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