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From Click to Conversion: How UI/UX Design Impacts D2C Brand Profitability

The Business Guardian

|

July 08, 2025

In the crowded world of Direct-to-Consumer (D2C) brands, the journey from a user's first click to final conversion is influenced by more than just product quality and price.

- TBG NETWORK

From Click to Conversion: How UI/UX Design Impacts D2C Brand Profitability

It is the silent yet powerful language of UI (User Interface) and UX (User Experience) design that often determines whether a brand captures interest—or loses it in a second.

FIRST IMPRESSIONS ARE DIGITAL NOW When a user lands on a website, decisions are made in milliseconds. Will they browse further? Will they explore the product categories? More importantly, will they stay long enough to make a purchase? The answers lie in the ease and intuition of the experience.

Design is no longer just about aesthetics. It's about navigation, responsiveness, accessibility, and emotion. A clean layout, seamless transitions, and intuitive search functions can quietly build trust, while clutter, lag, or unclear CTAs can lead to instant drop-offs. What users can't articulate often shapes what they do next.

The Business Guardian से और कहानियाँ

The Business Guardian

The Business Guardian

H-1B FEE HIKE TO CURB INDIA'S BRAIN DRAIN: EXPERT AJAY BAGGA

The U.S. decision to impose a steep $100,000 H-1B visa fee has sparked global debate, with expert Ajay Bagga suggesting it could curb brain drain from India while reshaping business models across sectors.

time to read

2 mins

September 23, 2025

The Business Guardian

The Business Guardian

‘H-1B visa fee hike will reduce India’s brain drain’

The United States’ decision to impose a steep increase in HL-IB visa fees has triggered concerns across Indian industries.

time to read

1 min

September 23, 2025

The Business Guardian

Inksight Publishers: Simplifying Book Publishing for All

If you have ever wondered how to publish a book or asked yourself, \"I want to publish my book, how can I get my book published?\" - then Inksight Publishers is here to help.

time to read

1 mins

September 23, 2025

The Business Guardian

The Business Guardian

India’s realty sector sees USD 3 billion inflow in H1 2025

India’s real estate sector attracted capital inflows worth USD 3 billion in the first half of 2025, marking a 15 per cent year-on-year (YoY) decline, according to Colliers’ latest report Investment Insights H1 2025.

time to read

1 min

September 23, 2025

The Business Guardian

The Business Guardian

GST exemption to make insurance more affordable: Experts

‘The Goods and Services Tax (GST) exemption on health and life insurance will make protection affordable, accessibleand attractive forIndian families.

time to read

1 mins

September 23, 2025

The Business Guardian

Real-time payments growth to slow to 4%: BCG

Real-time A2A payments are gaining critical mass, and their growth is likely to moderate at 4 per cent annually over the next five years, noted a research report by Boston Consulting Group (BCG). The report, however, adds that India's UPI now powers over 19 billion transactions monthly.

time to read

1 min

September 23, 2025

The Business Guardian

The Business Guardian

Maldives seeks Indian support to hit 33% renewables by 2028

The Maldives placed India at the centre of its clean energy ambitions and called for stronger regional partnerships to reduce fossil fuel dependence and enhance climate resilience.Addressing the 6th International Energy Conference in New Delhi, Maldives Minister of State for Tourism and Environment Muaviyath Mohamed said, «Unpredictable geopolitical shifts and supply chain vulnerabilities remind us that no country can ensure its energy future in isolation. We must strengthen international partnerships, share knowledge, and technology.»For the Maldives, the challenge is acute. The Minister noted that the island nation's fossil fuel imports consume 13.5 per cent of GDP, while fuel subsidies exceed USD 150 million annually.\"Being a very small and low-lying island state, our vulnerabilities are pronounced. Heavy dependence on imported fuel and high infrastructure costs make the transition urgent but also complex,\" the Minister explained.

time to read

1 mins

September 23, 2025

The Business Guardian

Cleartrip launches Big Billion Days 2025 festive travel deals

Cleartrip, a Flipkart company, today announced a series of exciting travel offers for the Big Billion Days (BBD) 2025.

time to read

1 min

September 23, 2025

The Business Guardian

The Business Guardian

GST 2.0 reforms to ease daily expenses

The latest GST reforms, rolled out on Monday, are not just a routine policy change but a move that experts say will make daily life easier on the pocket.

time to read

1 mins

September 23, 2025

The Business Guardian

The Business Guardian

CM REKHA ASKS KEJRIWAL TO STOP WATCHING REELS, FOCUS ON PUNJAB

Delhi CM Rekha Gupta tells Kejriwal to prioritize Punjab flood relief efforts.

time to read

1 min

September 23, 2025

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