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Bharat Mobility Expo Set to Drive in New Electric Vehicles, Hybrids Today

Mint New Delhi

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January 17, 2025

New Launches Expected to Kindle Consumer Curiosity and Excitement, Potentially Helping Buoy Sales Volumes

- Nehal Chaliawala

The Bharat Mobility Global Expo 2025 starting Friday will set the stage for the coming year for the Indian automotive sector, which just witnessed a tepid end to an otherwise bumper year for sales in 2024.

In a market like India that is highly perceptible to new product introductions by manufacturers, the numerous launches lined up for the auto expo are expected to kindle consumer curiosity and excitement, potentially helping buoy sales volumes, experts said.

"New launches are one of the major factors in the Indian automotive industry, as it brings a novelty factor for the customers. Auto expo is the best place to launch a new vehicle or to showcase upcoming vehicles this year," said Gaurav Vangaal, associate director for light vehicle production forecasting at S&P Global.

"India continued its auto sales growth post covid from 2021 to 2024. In 2022, we surpassed the pre-covid sales peak and then bettered it in 2023 and 2024. In 2025, we are expecting a better year again, aided by new launches at the auto expo, especially in the ₹15-lakh and higher segment," he said.

Automakers sold more than 26.1 million units in calendar year 2024, compared with 23.9 million units in 2023, Federation of Automobile Dealers Associations (Fada) said in a statement on 7 January.

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