कोशिश गोल्ड - मुक्त
Sony Pictures wins Asia Cup media rights for $170 mn
Mint Mumbai
|November 23, 2024
For the first time since 2012, the premium cricket rights have been sold at the base price, without competitive bids
Sony Pictures Networks India (SPNI) acquired the media rights for all Asian Cricket Council (ACC) tournaments from 2024 to 2031 at the base price of $170 million. This represents a 70% increase over the previous cycle, but surprisingly, there was no competitive bidding—a rare occurrence for major cricket rights in an otherwise fiercely contested market.
यह कहानी Mint Mumbai के November 23, 2024 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
क्या आप पहले से ही ग्राहक हैं? साइन इन करें
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