Indian comics get Gen Z reboot

Indian comic heroes like Chacha Chaudhary, Nagraj, Super Commando Dhruv, Doga, Suppandi and Shikari Shambu are levelling up to face anime legends such as Naruto, Tanjiro, Goku, Saitama, Light Yagami, and Luffy.

- Pratishtha Bagai & Vaeshnavi Kasthuril

Millennials spend up to ₹1,000 on special comic editions.

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Millennials' favourite characters from Diamond Comics, Raj Comics, Amar Chitra Katha, and Tinkle, among others, may soon be seen taking selfies, using artificial intelligence (AI), and discussing mental health to connect with Gen Z and Gen Alpha, who have gravitated towards Japanese anime and manga.

The new playbook is to embrace modernity without losing the nostalgic essence of the 1980s and '90s, appealing to millions of original fans who are willing to pay a premium.

"Millennials who once bought books for ₹10 are now spending up to ₹1,000 on special editions, and an average of ₹200-300 on latest releases,” Faisal Mohammad, founder of Garbage Bin Studios, said.