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Crafting Bharat—Season 2 Launches Its Eleventh Episode With Amit Kaul Of Pharmarack

Mint Kolkata

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July 21, 2025

India's pharmatech sector is pivotal in building a Viksit Bharat—leading innovation in healthcare delivery, digital therapeutics, and modernized supply chains—as the nation progresses toward its ambitious Vision 2047 goals, for inclusive and tech-driven healthcare.

Crafting Bharat—Season 2, powered by AWS Startups, an initiative by NewsReach, in association with VCCircle, and production partner—HT Smartcast, explores how startups are harnessing the power of the cloud to accelerate growth, optimize operations, and build solutions that will define the India of Tomorrow. This series is hosted by Gautam Srinivasan, currently consulting editor at CNBC (India), CNN-News18, Forbes India, and The Economic Times, who is well known for hosting a diverse range of TV and digital programmes.

In this episode, Amit Kaul, COO of Pharmarack, talks about how the company is transforming the fragmented value chain of chemists, distributors, and brands—and in the process taking India's $58 billion pharmaceuticals industry to new horizons. He shares insights about the pharmaceutical industry, building the largest B2B e-commerce platform and how AI-enabled efforts on AWS are helping them scale. This captivating series explores inspiring startup stories that are shifting gears and sparking innovation across sectors—all contributing to India's transformation into a developed nation by 2047.

Considering the sheer number of issues at play, what was the MVP idea for Pharmarack to start things off in its mission to digitize the trade channel?

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