A productive morning starts the night before

Anchit Kapil of Crepdog Crew discusses the mentors he admires

- Shail Desai

Anchit Kapil's decade-long experience in the food and beverage industry served him well when he considered breaking new ground. With his insights from meeting hundreds of customers, Kapil and his co-founders decided to tap into their love for sneakers. Crepdog Crew started as an experiment, but the response to the online sneaker platform made it evident that they had something to work with. "There were articles, documentaries and conversations about sneaker culture globally, though the scene was quite nascent in India. A few were sourcing these products, but their operations weren't efficient. We saw an opportunity to bridge the gap," says Kapil, 36, co-founder and CEO of Crepdog Crew.