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Prestige targets mid-income homes

Mint Bangalore

October 06, 2025

Luxury housing has continued its sales run in an upbeat real estate sector, but high sales volumes will come from mid-income housing projects, a top Prestige Group executive said.

- Madhurima Nandy

Irfan Razack, chairman and MD, Prestige Group.

To balance its portfolio with projects across price segments, Bengaluru-based Prestige plans to build more relatively affordable homes to cater to a wider customer base. Even in a pricey market such as the Mumbai Metropolitan Region, the developer with a multi-city footprint is looking for land in Thane and Navi Mumbai to develop mid-income projects.

In 2025-26, Prestige aims to clock around ₹27,000 crore of residential sales, on the back of strong housing demand and a large launch pipeline. It did ₹17,023 crore of sales in FY25.

In the April-June quarter, among the top listed developers, Prestige reported the highest sales at ₹12,126 crore, driven by high-ticket project launches and a strong performance in the National Capital Region.

यह कहानी Mint Bangalore के October 06, 2025 संस्करण से ली गई है।

हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।

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