Inside Zoho’s big bet on swadeshi consumer tech

lic sector undertakings could use any Zoho product that was approved by NIC.

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This brought policymaker-level and ministerial-level attention to Zoho. The fact that Zoho Mail has been running at multiple government departments for a couple of years now has also given policymakers confidence.

Why should an instant messaging app built in India matter? And, will Arattai stick? Sharad Sharma, co-founder of tech think tank iSPIRT, said the world has changed and the days of the open internet are in the past. AI, the latest technology advancement, is being used by countries such as the US and China to bolster and advance their economic and political interests.