Michael V. at 30: The comedy genius who redefined how Filipinos laugh

When Bubble Gang first aired in 1995, few could have predicted that it would become the Philippines' longest-running gag show and a pop culture icon. At the heart of its success through the years is Michael V., affectionately called Bitoy, whose brilliance in sketch comedy and satire has defined an era of local television.

- By ANNALYN JUSAY

For millions of Filipinos, “Bitoy” isn’t just a weekend night fixture.

He's the man who gave us Mr. Assimo, Pepito Manaloto, and a host of parodies that still shape how we laugh at ourselves, despite the circumstances.

This year, the multi-awarded comedian is marking not just one milestone but two: 30 years with GMA Network and 30 years of Bubble Gang, the longest-running gag show on Philippine TV.

To celebrate, they're pulling out all the stops to deliver to fans a full-blown anniversary concert this October. The grand celebration dubbed "BG30: Batang Bubble Ako" teases some superstar guests and the return of cast members from as far back as 1995.

At his contract signing yesterday, top GMA executives extended their best wishes to Michael V. for his latest milestone. GMA Network chairman Felipe Gozon called hiring him in 1995 "one of the best decisions that GMA has ever made."

GMA President and CEO Gilberto Duavit hailed Bitoy as a 'living legend' and a 'creative force' whose shows cemented GMA's dominance in comedy.

For Bitoy, it all began with a simple dream. "Ever since bata ako, pangarap ko nang maging part ng television. Most of the time, I was watching GMA shows when I was young." (Ever since I was a kid, I dreamed of becoming part of television.)