Improving user experience at the wheel

Which is IVECO's largest selling construction and off-road truck model in the Middle East? Please describe the model and explain why it is popular.

- Shahram Falati, Business Director Africa & Middle East, IVECO, talks about the global heavy vehicle manufacturer's largest selling models in the ME and why after-sales service is critical

In general and due to the wide line up offered, IVECO is able to cover all the main several segment existing in the region from mining and quarry, to construction, contracting companies, logistics and transport, municipality and tenders. The S-Way is an on-highway truck - the ideal business solution for fleet owners and the perfect travel companion for drivers. Thanks to its new design, it is able to achieve superior aerodynamic performance, which results in outstanding fuel efficiency and notable cost savings. The T-Way, meanwhile, is equipped to take on the toughest missions in extreme conditions. It features state-of-the-art technological solutions that maximise productivity, payload capacity, safety, and driver comfort.