Survey highlights shifting work trends

The struggle to attract and retain talent will continue to escalate this year, with companies eager to remain competitive.

- SUCHIT LEESA-NGUANSUK

In a recent survey conducted by Robert Walters Thailand, more than 90% of employees believe their employer prioritises meeting employee expectations to keep the workplace relevant, closely followed by the influence of compensation and the organisation’s financial status.

This indicates employees believe their employers are attentive to maintaining a workplace that responds to both external expectations and internal challenges, showcasing adaptability in a dynamic business environment.

“Talent acquisition is becoming more competitive, and businesses can no longer afford to remain stagnant,” said Punyanuch Sirisawadwattana, country manager for Robert Walters Thailand.

Companies are focusing on agility, digital transformation and a humancentric approach to remain at the forefront, she said.

As external forces shape workplace dynamics, the capacity to adapt swiftly, drive innovation and cultivate a culture where talented individuals excel will set companies apart from competitors, said Ms Punyanuch.

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