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SMEs lag behind in using AI, robotics

Bangkok Post

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April 28, 2025

Industry chiefs say the technologies can help small firms weather labour and competitive challenges, writes Lamonphet Apisitniran

- Lamonphet Apisitniran

SMEs lag behind in using AI, robotics

With modern technologies such as robotic systems and artificial intelligence (AI) increasingly becoming an essential part of business, entrepreneurs are being encouraged to seriously consider a shift to newer, technology-driven operations to increase their competitiveness.

However, a number of small and mediumsized enterprises (SMEs) are lagging when it comes to employing modern technologies, according to the Federation of Thai Industries (FTI). This correlates with similar findings from a recent survey conducted by the University of the Thai Chamber of Commerce (UTCC).

Unless they make changes, SMEs will lack the effective tools to deal with business issues, particularly those involving operating costs, said the FTI.

SLOW ADOPTION

Though some Thai entrepreneurs are using more advanced technologies, including robots, the uptake remains low among SMEs.

In 2023, Thailand imported more than 3,600 robots for use in its industrial sector, reflecting progress as the country ranked 15th globally and first in Southeast Asia in terms of the highest number of robot users, according to the International Federation of Robotics.

Robots and automated systems are extensively used in several industries, such as car manufacturing, food and beverages, electronics, metalworking, medical and cosmetics, as well as plastics and polymers.

Robotic technology and AI are mostly used by large companies that produce electric vehicles (EVs), medical equipment, semiconductors and circuit boards.

"Companies in these industries have a large budget to invest in robotics and AI technologies," said Kriengkrai Thiennukul, chairman of the FTI.

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