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PHARRELL WILLIAMS Designer of the Year

GQ US

|

December 2024/January 2025

Riding along from Paris to Hollywood to New York with the Louis Vuitton *men's creative director, whose prolific and often prophetic contributions to fashion, film, and music have once again thrust him to the center of the pop culture Venn diagram.

- Will Welch

PHARRELL WILLIAMS Designer of the Year

If you're wondering how Pharrell Williams's gig at Louis Vuitton is going 20 months into his appointment, consider this: The luxury house that represents the crown jewel of Bernard Arnault's $300 billion LVMH empire has more or less tripled the footprint of its men's creative director's office at 2 rue du Pont Neuf in Paris.

Pharrell still works partially in the modest space previously occupied by his predecessor, Virgil Abloh, but the company has blown through several nearby walls, creating an airy and design-filled executive power suite. Our first interview took place on a new couch in a newly created corner room, with expansive views across the Seine to the Left Bank and beyond. "We don't do a lot of work here," Pharrell tells me. "We do a lot of dreaming and manifesting." Nearby was his gleaming new recording studio.

Speaking of music studios, Pharrell's GQ cover shoot took place two days after our Paris interview-but 5,600 miles away in Hollywood, during a 7 a.m. to 2 p.m. sunrise shift at a recording complex. By the time our crew wrapped, Pharrell had engineers working in three different rooms.

The following week, when we reconnected yet again, in New York City, where Pharrell was promoting his new animated Lego biopic, Piece by Piece, as well as announcing his role as a co-chair for next year's Met Gala alongside Lewis Hamilton and Anna Wintour, I asked him about his multifaceted setup back in LA. "I had three different rooms for three different artists. That's the way I like to cook. I like to go from room to room, because one room reminds me that the other room isn't as hot as I thought it was before I left. Having different rooms going makes you zoom out. Because you zoom in to make it, but then you zoom out to judge whether it's fire."

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GQ US से और कहानियाँ

GQ US

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Loro Piana Coats

GENTLEMEN KNOW THAT winter mornings require us to answer an all-too-familiar, two-part question: What's the weather, and, am I wearing a slush-proof shell or a tailored topcoat?

time to read

1 min

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Courtship with Taylor Fritz & Morgan Riddle

Taylor Fritz is a top-five most talented tennis player in the world.Morgan Riddle is a top-one most followed tennis girlfriend in the world. Together, they show their fans the fun, the absurd, the behind-the-scenes, and the off-limits of the pro tennis circuit—attracting many admirers and many critics along the way.

time to read

14 mins

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GQ US

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INSIDE THE SECRET CELEBRITY PR MACHINE

The disinformation age has hit Hollywood, and the celebrity-industrial complex is armed to the teeth. Meet the crisis publicists, right-wing wranglers, and trolls for hire who are shaping what we think about today's biggest stars.

time to read

27 mins

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GQ US

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Ken Burns Loves America and You Can, Too

Ken Burns’s obsession with this country can be felt in all 234 hours of his roughly 40 films—including his latest mega-doc, The American Revolution. At a moment when we are once again arguing about the very definition of this place, Burns might be the one thing this 250-year-old nation of patriots can agree on.

time to read

24 mins

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THE 50 Most Stylish PEOPLE ALIVE

IN 2025, real-deal personal style feels more special—and rarer—than ever.

time to read

1 mins

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The Watch World's Secret Weapon Is Going Solo

After rising through the ranks at Christie's and Audemars Piguet— and befriending the likes of Kendrick Lamar and John Mayer along the way—horology guru Michael Friedman is launching a revolutionary new watch brand

time to read

6 mins

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Ties Could Not Be More Back

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time to read

1 min

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How Do You Rob an ATM? You Blow It Up

In an increasingly digital society, an underground assemblage of thieves in the Netherlands has kept alive the art of violently stealing large sums of cold, hard cash.

time to read

27 mins

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GQ US

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Fit for the Slopes

Skiing has always been a thinly veiled excuse to get chic fits off, and lately, designers have been turning out downhill-ready gear that's uncommonly elevated: crinkly metallic snow pants, righteous deep-pile beanies, and rakish puffers that'll look as good on your commute as they will in the lodge after a day of carving powder.

time to read

1 min

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GQ US

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THE NBA ENTERS ITS SGA ERA

With his unmatched work ethic, SHAI GILGEOUS-ALEXANDER has come back from every NBA offseason a dramatically improved player. So what happens the season after winning the NBA championship, the scoring title, and both the league and Finals MVP trophies? That's when the Kobe comparisons begin.

time to read

18 mins

November 2025

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