THE ART OF COMMUNICATION: BRIDGING SEA AND SHORE

"TRUE COMMUNICATION IS BUILT NOT ONLY ON DATA BUT ON EMPATHY."

- By Avijit Dutta

In today's maritime world, the sea is no longer silent. The hum of engines is now joined by the constant ping of emails, alerts, and instant messages, reminding us that communication between ship and shore has become almost immediate. But with this speed comes a new kind of challenge. What was once a deliberate, thoughtful exchange through radio or telex has transformed into an ongoing stream of messages. While this has made the industry more connected than ever before, it has also blurred something essential: understanding.

When both sides listen and respect each other, communication turns into trust

WHEN THE SHORE SPEAKS FASTER THAN THE SEA WAVES

For seafarers, every message from shore carries weight. It may bring clarity, or it may bring pressure. Out there, amid heavy seas and shifting winds, a decision is rarely black and white. Yet on shore, where data flows in real time, there is often an expectation for instant answers and immediate action.