REDEFINING FINANCIAL ADVICE ACCESS

Arpita Sinha, Co-founder and Chief Business Officer of Cashvisory, focuses on trust, inclusivity, and innovation in financial advisory Team BW

- 

Fintech is still seen as a numbers game. But for me, it's always been about people," said Arpita Sinha, Cofounder and Chief Business Officer of Cashvisory. Her perspective reflects how the company has positioned itself, offering guidance that prioritises trust, inclusivity, and long-term impact over commissions or short-term gains.

Sinha described how creating a viable business model in financial advisory was not straightforward. "Convincing early customers to pay for unbiased advice when 'free' but commission-driven guidance is the norm meant challenging long-held habits," she said.

Regulatory requirements added another layer of complexity.