AI & HUMANS WILL UNITE TO BECOME THE PERFECT COLLABORATIVE TEAM OF THE FUTURE

Percept is an entertainment, media & communications company offering services spanning Advertising, Public Relations, Events, Ad Films, Activations, Outdoor, Digital, Media, Talent Management and many more.

- Sangeeta Chacko, Head Corporate Communications, Percept

The most debated topic of the past few years is that Artificial Intelligence (AI) will replace human intelligence and render the human race unemployed. While AI will certainly change the labour backdrop, it will certainly not be an overnight rebellion, neither an umbrella occurrence across sectors. Akin to many other major advances in technology, AI will create new roles across society as also change existing responsibilities. By 2025, AI will stop being a catchphrase and become the norm for most companies. AI will not be just a value add attribute, but an ingrained feature across all products and services, akin to today’s touch-screen feature. By 2030, AI will become a regular part of life, similar to computers in the early 90s and the Internet of the late 90s.