Oppo sets up Camera Innovation Lab in India

The laboratory at its R&D centre in Hyderabad will focus on building new solutions to resolve issues such as night videography, different surrounding light and light temperatures, and more

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Handset maker Oppo has announced the set-up of a specialized lab for camera innovation at its Hyderabad R&D center. The lab is designed to develop localized features, camera solutions using AI and focus on developing imaging software for a better user experience. Oppo is strengthening the base to make India the global innovation hub, it said.

According to Oppo, it is determined to push AI capabilities to bring high-end videography innovation to the users. From using AI algorithms, developing AI facial reconstruction technology to enhancing the application of beauty solutions, all imaging effects will be specifically designed and tuned for the Indian skin tones.